Overview
Outbound Squad was founded around 2017 by Jason Bay (originally as Blissful Prospecting). Bend, Oregon-headquartered, focused on outbound prospecting training for SaaS and B2B SDRs and AEs. Published case studies cite an average 22.3 percent qualified-pipeline lift within 90 days of engagement.
The signature differentiator is the narrow focus. Where 30MPC and JB Sales cover prospecting alongside other skills, Outbound Squad is outbound-pure. Bay's Too Good To Ignore framework structures the work around making the prospect want to reply, not just hitting enough touches.
Methodology
Too Good To Ignore is Bay's premise that great outbound is engineered to earn a reply, not designed to hit enough touches. The framework covers research-led list building, signal-based outreach (job changes, funding events, content engagement), cold-call openers that survive the first 7 seconds, and objection-handling structures.
Signature programs
- Outbound Accelerator - virtual cohort for SDR/AE outbound discipline
- Team training - custom corporate programs
- Cold-calling cohorts - dedicated phone-skill development
- Outbound Squad podcast and content - inbound funnel reinforcement
Who Outbound Squad is best for
Outbound Squad is a strong fit for SaaS and B2B sales orgs at $5M to $500M ARR running outbound-heavy motions. Particularly useful for orgs whose SDRs are struggling with reply rates or whose AEs aren't generating enough self-sourced pipeline.
Outbound Squad is less of a fit for organizations needing full-funnel training (Outbound Squad doesn't cover discovery or close), or for non-outbound motions like inbound-led PLG companies.
Strengths and weaknesses
What Outbound Squad does well
- Tight focus on outbound vs full-stack training competitors.
- Published case studies show measurable pipeline lift (22.3% average within 90 days).
- Active podcast and content footprint reinforces training.
- Frequently cross-instructs with 30MPC, expanding network reach.
Where Outbound Squad is weaker
- Narrow outbound focus means buyers needing full-funnel skills will pair with another provider.
- Smaller bench than 30MPC or JB Sales.
- Personality-led brand creates key-person dependency.
Reviews
Verified as of 2026-05-24, Outbound Squad has no public footprint on G2, Capterra, Trustpilot, Gartner Peer Insights, or TrustRadius. The strongest external signal is the published "22.3% pipeline lift" case study and Jason Bay's podcast/LinkedIn audience. Verify direct references during diligence.
"My SDR team's reply rate moved from 1.2 percent to 4 percent after the Outbound Accelerator. The cold-call openers alone justified the investment." Sales manager, Series B SaaS.
Reviews from our community
Identity-verified reviews submitted directly to this directory. Every review is moderated by our editorial team. See how this works.
0 community reviews
No community reviews yet. Be the first to share your first-hand experience.
Leave a review for Outbound Squad (Jason Bay) →Worked with Outbound Squad (Jason Bay)? See the review policy before submitting.
Leave a review →Notable Clients
Zoom, CBRE, Medallia, Xfinity, Gong, GoGuardian, Monday.com (per outboundsquad.com).