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Editorial policy

Our review policy.

The honest version. Every rule, every check, every reason we would reject a review. Published in full because that is the only way community reviews stay credible.

In this policy

  1. The five principles we run by
  2. Identity verification
  3. The two trust tiers
  4. Editorial moderation
  5. Conflict-of-interest rules
  6. When we reject a review
  7. Provider disputes and right of reply
  8. When we remove a published review
  9. Editorial audit and complaint log

1. The five principles we run by

Every operational rule below is downstream of one of these.

  1. No anonymous reviews. Identity must be verified or the review does not appear. There is no compromise on this. Anonymous reviews are the single largest source of fraud in the directory category.
  2. No edited reviews. We do not soften reviews, condense reviews, or rewrite reviews on the reviewer's behalf. We either publish the review as written or return it for revision by the reviewer.
  3. No seeded reviews. We do not write reviews. We do not pay anyone to write reviews. We do not solicit reviews from people we know would write favorable ones.
  4. No paid placement. Providers cannot pay to remove reviews, hide reviews, or feature reviews. The review system is not a commercial product.
  5. Honest counts. If a provider has zero community reviews, the section on the profile page says so. We do not hide empty sections or pad counts with aggregated review imports.

2. Identity verification

Before any review enters our editorial queue, the reviewer must clear identity checks.

3. The two trust tiers

Published reviews carry one of two visible trust badges.

VERIFIED

Verified

Identity verified, employment verified, and the reviewer supplied proof of engagement (invoice, completion certificate, or screenshot). The proof file itself is never published, only the badge.

IDENTITY VERIFIED

Identity verified

Identity verified and employment verified, but no proof of engagement supplied. Still publishable, but the badge is honest about what we could and could not verify.

We do not have a generic "5-star user" tier or any other unverified bucket. Either the identity is real or the review does not appear.

4. Editorial moderation

Every review that clears identity verification enters the editorial moderation queue. A human reviewer (named member of our editorial team) reads every submission. Target turnaround is five business days from verification.

Each review gets one of three outcomes.

Moderation decisions are made by named editors. We log every decision and audit the log annually.

5. Conflict-of-interest rules

Every reviewer must attest to all three statements at submission. False attestation is grounds for permanent ban from the review system.

  1. The reviewer is not employed by, contractually engaged with, or financially related to the provider being reviewed.
  2. The review reflects honest, first-hand experience and is not posted on behalf of someone else.
  3. The reviewer has read this policy and consents to publication under their name and current job title.

Extra-moderation rule for our own businesses

We hold ourselves to a higher standard than we hold reviewers. Reviews submitted from email domains associated with sales training franchises and consultancies that the directory's founders are connected to are auto-flagged and reviewed manually by an editor who is not on those teams. This rule exists to keep our editorial line clean. The current list of those domains and entities is maintained internally and audited annually.

6. When we reject a review

Six explicit reasons. We reject reviews for none others.

7. Provider disputes and right of reply

Providers see published reviews at the same moment everyone else does. They cannot preview reviews, cannot ask us to remove reviews because they disagree with the content, and cannot pay for any kind of mitigation.

A provider can request a right of reply. This appears as a labeled response under the original review, signed by a named representative of the provider. It does not alter the original review. It also does not require our approval, beyond a basic anti-harassment check.

A provider can also file an editorial complaint if they believe the review violates policy (defamation, identity fraud, conflict of interest). Complaints are reviewed by an editor not involved in the original moderation decision. If the complaint is upheld, the review is removed and the reviewer notified.

8. When we remove a published review

Reviews are permanent unless one of four conditions is met.

We do not remove reviews simply because they are old, simply because they are negative, or simply because the provider has changed ownership.

9. Editorial audit and complaint log

We publish an annual editorial audit covering: total reviews submitted, total published, total returned for revision, total rejected (by reason), total provider complaints received (by outcome), and any policy changes made during the year.

If you have a concern about a specific review or about this policy, write to editorial@bestsalesteamtraining.com. Every complaint is logged. Every logged complaint appears in the annual audit, anonymized if appropriate.

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