Best Sales Gravy Alternatives (2026)

What it is. Sandler has taught the Sandler Selling System since 1967, founded by David H. Sandler in Baltimore and now led by CEO David Mattson. The company operates through a franchise model with 230 or more offices in more than 30 countries, and reported ARR of roughly $59M according to GetLatka. Two frameworks anchor the methodology. The Behavior-Attitude-Technique triangle holds that all three dimensions need development for performance to change. The seven-stage Sandler Submarine runs Bonding and Rapport, Up-front Contracts, Pain, Budget, Decision, Fulfillment and Post-Sell. Every meeting opens with an explicit agreement on agenda, time and outcomes, including the option for either party to end the conversation if it is not a fit. Sellers are trained to surface and quantify business pain before discussing solutions, and to disqualify deals where the pain is insufficient. Programs run Sandler Foundations, Sales Mastery, the Sales Leader Growth Series, Enterprise Selling, Sandler for Sales Leaders and Sandler Strategic Management. Publicly disclosed case studies and keynote references have cited Salesforce, LinkedIn and Oracle.

Choose it over Sales Gravy when. The bootcamp ended and nothing followed it. This is the format argument, and it is the reason this pick ranks first. Sales Gravy delivers concentrated cohort bootcamps, on-demand courses and workshops. Sandler is built the other way around: a weekly or biweekly reinforcement cadence running for months or years, on the stated premise that sales behavior is hard to change and that concentrated training fades within 30 days. The buyer profile matches almost exactly, since Sandler is built for owner-led businesses and sales-managed teams of 5 to 50 sellers across most industries, which is the same founder and CEO running a small sales team that Sales Gravy's cohort and on-demand options serve. The pricing tier does not move, staying at mid on both profiles. The evidence does move, from a 5-review Trustpilot sample to 4.7 across 122 reviews spread over three aggregators. The key-person risk closes too, since a franchise network of 230 or more offices carries no single-author dependency, and there is almost always a trainer within driving distance in major North American markets. Disclosure on this pick: our co-founder Carlos Garrido owns Performance Edge, a Sandler franchise in Miami. Performance Edge is never a ranked pick anywhere on this site and does not appear on this list. Sandler Global is ranked here on the same published method we apply to all 49 providers, and you can read that method at how we rank.

Where it falls short. Franchise quality variance is the documented risk and the thing to diligence hardest. Glassdoor and franchisee reviews cite non-exclusive territory disputes and inconsistent corporate support, which reaches buyers as variable delivery quality between offices, and the rating split shows the spread: G2 4.8 across 107 reviews, TrustRadius 4.2 across 11, Gartner Peer Insights 4.2 across 4. Vet the specific local office, not the brand. You also trade a distribution advantage for a delivery one. Nothing in the Sandler offering matches the single-author content platform that brought you to Sales Gravy, so the sellers who were reading the books and listening to the podcast between sessions lose that reinforcement channel. The methodology can feel dated for SaaS-native motions unless the local trainer has modernized it, which matters for a SaaS team that bought Fanatical Prospecting for its cadence discipline. Enterprise buyers occasionally find the framework less directly applicable to large-deal MEDDIC-style qualification, and enterprise SaaS organizations needing a SaaS-native methodology with MEDDIC-style qualification are a named poor fit, so the enterprise gaps Sales Gravy documents stay open here. Prospecting is also one stage of a seven-stage process rather than the whole thesis, which is a real loss for a team whose problem is pipeline volume.

What it is. JB Sales is John Barrows' SaaS seller training brand. Barrows has been an active sales trainer since the early 2000s, with the formal training company tracing to around 2014, and he has been named a 3x LinkedIn Top Voice in Sales. He advises Salesforce, LinkedIn, Google and Okta on seller development, and those firms plus Amazon appear as clients on jbarrows.com. The framework is two-pillar. Filling the Funnel covers prospecting and pipeline-build. Driving to Close covers deal management and execution. Newer modules address AI-era selling. Programs run Filling the Funnel, Driving to Close, JB Sales PRO as an on-demand subscription for individual sellers at non-corporate price points, and Team Training for corporate-team licensed delivery. Pricing sits in the mid tier and the firm is listed as Tier B on our own watch list for Tier A.

Choose it over Sales Gravy when. The review evidence is the whole problem. This is the largest verified jump available on this page, from 2.7 across 5 Trustpilot reviews to 4.8 across 410 on G2, which the JB Sales profile calls the strongest verified buyer-side review density in the sales training G2 category. If a procurement committee has asked for third-party evidence and you cannot produce it, this pick answers that question and nothing else on the list answers it as completely. The curriculum fit is close enough that the switch is not disruptive. Filling the Funnel occupies the same lane as Fanatical Prospecting, and Driving to Close adds the deal-management half that Sales Gravy covers through Sales EQ and Objections, so you keep the prospecting-first shape while gaining an explicit execution track. The pricing tier holds at mid, and JB Sales PRO is unusually accessible at non-corporate price points, which matters for the individual sellers and small teams that buy Sales Gravy on-demand courses today. Active-seller credibility is the other argument, since Barrows still sells while training.

Where it falls short. It does not close the gap that probably worries you most. The JB Sales profile records that the personality-led brand creates key-person risk, which is the same sentence Sales Gravy carries, so a buyer moving specifically to escape single-author dependency has changed the name and kept the exposure. Some G2 reviewers note repetition across courses, which is worth testing against the on-demand library before committing a team subscription. The profile names custom enterprise curriculum, large multi-region facilitator delivery and non-SaaS sales motions as weaker fits, so all three enterprise gaps Sales Gravy documents about itself remain open, and a manufacturing or healthcare buyer will hear SaaS-native vocabulary that Sales Gravy's broader industry footprint did not impose. The content platform also narrows. You are moving from a six-book library and a top-200 podcast to a tighter two-pillar curriculum, which is a gain in focus and a loss in the self-serve material that teams read between sessions.

What it is. 30MPC was founded in 2020 by Armand Farrokh, former VP Sales at Pave and Carta, and Nick Cegelski, a 3x top enterprise seller. It started as a tactical SaaS sales podcast and grew into the #1 sales podcast globally within four years. The training arm scaled from 2022 to 2024, anchored by Farrokh and Cegelski's bestselling book Cold Calling Sucks (And That's Why It Works). The methodology is tactical SaaS selling expressed as specific behaviors and exact language sellers can use on the next call, and the courses are skill-specific rather than a single named framework. Practitioners treat 30MPC as the complement to a qualification framework like MEDDIC or SPICED. Programs run Cold Calling Mastery, Discovery, Multi-threading, Sales Leadership, and an Outbound course co-developed with Jason Bay of Outbound Squad. Pricing is the lowest on this page at the low to mid tier. Clients cited on 30mpc.com and through podcast guests include Salesforce, Gong, Outreach, Slack and LinkedIn.

Choose it over Sales Gravy when. The prospecting thesis is right and the vocabulary is wrong. This is the closest structural sibling on the list, which is why we publish a direct Sales Gravy vs 30MPC comparison. Both are content-led brands built on a top-ranked podcast and a bestselling book about prospecting, and both sell cohort training into teams of 5 to 50 sellers. The difference is era and idiom. Sales Gravy teaches structured cadences across phone, email, social, video and text as a discipline. 30MPC teaches the exact phrasing a practicing top seller uses on a SaaS cold call this quarter, with dedicated courses for discovery, multi-threading and demos that Sales Gravy's documented program list does not carry. For a SaaS AE or SDR team that found Fanatical Prospecting directionally right and tonally dated, this is the upgrade. The pricing tier also steps down from mid to low and mid, which matters for a small team buying seats rather than an engagement.

Where it falls short. The evidence gets worse, not better. Verified May 2026, 30MPC has no public footprint on G2, Capterra, Trustpilot, Gartner Peer Insights or TrustRadius. A buyer leaving Sales Gravy because 5 reviews is too thin a sample is moving to no public aggregate at all, and the Apple and Spotify listener ratings that look like evidence are content review rather than service-aggregator data, which is the same distinction that makes Sales Gravy's podcast ranking a weak procurement answer. Verify direct references during diligence. The key-person dependency repeats as well, since the profile records a personality-led brand and a younger company with a shorter delivery track record than Tier A firms. Buyers seeking large enterprise rollouts with certified facilitator networks are a named weaker fit, so the enterprise gap stays open. And non-SaaS sales motions are a named poor fit, where the SaaS-tinted vocabulary feels alien, which rules this out for the manufacturing, healthcare and professional services buyers in Sales Gravy's base. There is no documented leadership-development breadth here beyond the Sales Leadership course.

What it is. Outbound Squad was founded around 2017 by Jason Bay, originally as Blissful Prospecting, and is headquartered in Bend, Oregon. It has trained 20,000 or more sellers at 250 or more companies, and published case studies cite an average 22.3 percent qualified-pipeline lift within 90 days of engagement. Too Good To Ignore is Bay's premise that great outbound is engineered to earn a reply, not designed to hit enough touches. The framework covers research-led list building, signal-based outreach across job changes, funding events and content engagement, cold-call openers built to survive the first 7 seconds, and objection-handling structures. Programs run the Outbound Accelerator virtual cohort for SDR and AE outbound discipline, custom corporate team training, dedicated cold-calling cohorts, and a podcast and content footprint that reinforces the training. Pricing sits in the mid tier, the firm is Tier B, and clients listed on outboundsquad.com include Zoom, CBRE, Medallia, Xfinity, Gong, GoGuardian and Monday.com.

Choose it over Sales Gravy when. Prospecting is the only thing you want and you want it measured. This is the specialist pick, and the tight focus is the documented differentiator: where 30MPC and JB Sales cover prospecting alongside other skills, Outbound Squad is outbound-pure. It is also the only provider on this page carrying a published outcome number, the 22.3 percent average qualified-pipeline lift within 90 days, which is exactly the kind of evidence a procurement team asks Sales Gravy for and does not get. The premise is a genuine argument with Fanatical Prospecting rather than a restatement of it. Sales Gravy's thesis is that prospecting volume and discipline are the underinvested levers, and Bay's is that outbound should be engineered to earn a reply rather than to hit enough touches, which changes what sellers do with the cadence. For an organization at $5M to $500M ARR whose SDRs are struggling with reply rates, or whose AEs are not generating enough self-sourced pipeline, that distinction is the reason to move.

Where it falls short. This pick fails the evidence test the same way 30MPC does. Verified May 2026, Outbound Squad has no public footprint on G2, Capterra, Trustpilot, Gartner Peer Insights or TrustRadius. The 22.3 percent figure is the firm's own published case-study claim rather than third-party review data, so it answers a different question from the one procurement is asking, and direct references should be verified during diligence. The coverage is the sharper trade. Outbound Squad does not cover discovery or close, which its own profile states, so a team leaving Sales Gravy gives up Sales EQ, Objections and INKED and will pair Outbound Squad with a second provider to get them back. The bench is smaller than 30MPC or JB Sales, the personality-led brand creates key-person dependency on Bay, and inbound-led PLG companies are a named poor fit. Nothing here answers the enterprise custom-curriculum, facilitator-bench or leadership-content gaps that Sales Gravy names about itself.

What it is. ASLAN Training was founded in 1996 by Tom Stanfill and Tab Norris, both still active in leadership, with Stanfill as CEO. The Atlanta firm operates ten regional US offices and delivers in 47 countries and 17 languages. Other-Centered Selling is the thesis: buyer receptivity must precede seller influence, and if the buyer does not believe the seller is acting in their interest, no methodology, framework or close technique recovers the conversation. Stanfill's book unReceptive frames the work around four resistance triggers and four corresponding seller behaviors. Inside Sales School is a separately strong asset, and ASLAN treats inside sales as a discipline with its own behaviors and metrics rather than a junior version of field selling. The ASLAN+ reinforcement platform layers AI coaching on top of the methodology for ongoing skills practice. Programs run Other-Centered Selling, Inside Sales School, Sales Leadership Catalyst and ASLAN+ reinforcement. The firm has been a Selling Power Top honoree for 13 consecutive years, and its published client roster includes HubSpot, DoorDash, American Airlines, Abbott, Cisco, Cox, Aflac, HP, Shaw, Nationwide, Home Depot, Takeda and Hilti.

Choose it over Sales Gravy when. The inside-sales team is the reason you are shopping. This is the one pick whose documented curriculum maps directly onto a named Sales Gravy program, since Inside Sales School answers the Inside Sales Bootcamp, and ASLAN's position that inside sales deserves its own behaviors and metrics is a deeper commitment to that team than a single bootcamp represents. ASLAN is Sales Gravy's own 81 percent related-provider match. Three things close gaps at once. The published client roster is specific and verifiable, where Sales Gravy does not maintain corporate client logos in public-facing materials, which matters when you are building an internal case. Delivery across 47 countries and 17 languages is the nearest thing on this page to the international facilitator bench Sales Gravy names as a weaker fit for itself, short of the enterprise picks below. And ASLAN+ adds a reinforcement platform with AI coaching, which is the sustained practice layer that a cohort bootcamp does not provide. The Other-Centered premise also sits comfortably with a buyer who liked Sales EQ, since both argue that the human read of the buyer decides the outcome.

Where it falls short. The rating is the lowest on this page and the sample is small: G2 3.9 across 12 reviews. Read it the way ASLAN's own profile reads it, which is that at 12 reviews the aggregate is a weaker signal than 13 consecutive years on the Selling Power Top list, so this is a modest evidence upgrade on sample size and a downgrade on score. That is an honest trade rather than a clean win, and a procurement team that wants a high number will not find one here. Brand awareness in the SaaS founder community is lower than Winning by Design or Force Management, and the Other-Centered framing can read as soft to bottom-funnel CRO audiences without prior exposure to Stanfill's book, which is a real problem when you are selling the program internally to a team that bought in to Fanatical Prospecting's volume-and-discipline message. The profile names less SaaS-native vocabulary than peers targeting the same enterprise buyer, and it names two poor fits that matter here: organizations wanting the most contemporary SaaS-revenue-architecture vocabulary, and cultures wedded to confrontation-style Challenger or sharp MEDDIC qualification. Pricing also steps up from mid to mid and high.

What it is. Force Management was founded in 2003 by John Kaplan and Grant Wilson, both still active in the firm, headquartered in Charlotte and PE-backed by TZP Group. The signature engagement is the Command Series, which integrates value messaging through Command of the Message, sales process through Command of the Sale, territory planning through Command of the Plan, and qualification through MEDDICC, into a single curriculum. Most providers split these into separate engagements, and the tight integration is the documented differentiator. Sellers learn to articulate the customer's business problem before discussing the solution, in language the executive buyer uses. The Command Series is delivered in waves over several months rather than as a one-shot workshop, and reinforcement and frontline manager development are first-class parts of the engagement. Programs run Command of the Message, Command of the Sale, Command of the Plan, Command of Talent and Frontline Manager Development. The firm was a Training Industry Top 20 Sales Training and Enablement honoree in 2025, and published case studies and conference references have named Splunk, Cohesity, Tableau before the Salesforce acquisition, and Snowflake.

Choose it over Sales Gravy when. You are the enterprise buyer Sales Gravy sends away, and this is one of the two firms it sends you to by name. The profile states that enterprise buyers seeking custom curriculum or an international certified facilitator bench may find Force Management or Richardson better fits, so this pick is the subject's own evidence rather than our reading. It closes the methodology-breadth gap completely. Where Sales Gravy documents a prospecting and emotional intelligence core, Force Management delivers qualification, value messaging, deal execution, territory and account planning inside one curriculum, which is the breadth Sales Gravy's named poor fit is pointing at. It closes the format gap as well, since the engagement runs in waves over several months with reinforcement and frontline manager development built in rather than attached. The evidence improves substantially, to 4.7 across 126 reviews split as G2 4.7 across 93 and Gartner Peer Insights 4.7 across 33. And the key-person dependency disappears into an institution with two founders still active and a PE-backed ownership structure. For a B2B software company scaling from $20M to $500M or more in ARR whose sales motion has stalled, this is the canonical fit.

Where it falls short. The price and the buyer both change. Engagement pricing places Force Management well above SMB-accessible providers, and the profile names SMB owner-led teams, non-technology buyers, and organizations wanting a quick one-shot training event as weaker fits. That rules out most of the Sales Gravy base, including the founders and CEOs running small sales teams the cohort format was built for, and the manufacturing, healthcare and professional services organizations in Sales Gravy's client mix. The self-serve content footprint is the loss that will sting. The profile records less self-serve or digital learning content than Richardson or Corporate Visions, and you are arriving from the largest single-author content platform in the category, so the books and podcast that sellers consumed between sessions have no counterpart here. The engagement also depends heavily on team buy-in and reinforcement, and without it the profile warns it risks becoming a sales kickoff event rather than lasting behavior change, which is the same failure mode as a bootcamp that nobody follows up. Prospecting as a standalone discipline is not a documented program.

What it is. Richardson Sales Performance was founded by Linda Richardson in 1978 in Philadelphia and has spent four decades teaching Consultative Selling to mid-market and enterprise B2B teams across financial services, technology, manufacturing and life sciences. After acquisition by Truelink Capital, John Elsey was appointed CEO, and the firm completed two deals that reshaped the offering: the June 2020 merger with Sales Performance International, which brought Solution Selling, and the September 2024 acquisition of Challenger Inc. The combined entity runs three methodology pillars under one roof. Richardson Sales Cloud, the proprietary digital reinforcement platform, layers across all three with coaching analytics, scenario practice and certification. Delivery is global. Programs run Consultative Selling, Sprint Selling, Strategic Account Planning, Sales Coaching Excellence, Challenger Selling and Solution Selling. The firm was a Training Industry Top 20 honoree in 2025, and published case studies have cited Visa, Marriott and EMC, now part of Dell Technologies.

Choose it over Sales Gravy when. The international certified facilitator bench is the specific thing you need, and this is the other firm Sales Gravy names by name for exactly that. Global delivery under one vendor relationship is the documented answer to the international certified-facilitator deployment that Sales Gravy lists among its named poor fits, and Richardson is built for mid-market and enterprise B2B organizations that need a single training partner across a global footprint. Methodology breadth is the second answer, since Consultative Selling, Solution Selling and Challenger are available under one contract, which is the opposite of a prospecting and emotional intelligence core. Richardson Sales Cloud is the third, and it does the job a cohort bootcamp cannot: coaching analytics that managers use, scenario practice and certification running continuously after the classroom work, and it earns its keep for teams of 100 or more sellers where that scale matters. Financial services depth is specific here, which suits the financial services organizations already in Sales Gravy's client mix.

Where it falls short. The evidence does not move, and that is the honest headline on this pick. Richardson displays 5.0 across 8 reviews, split as G2 5.0 across 1 and Gartner Peer Insights 5.0 across 7, and its own profile calls the third-party aggregator footprint thin for a vendor of that scale. A buyer leaving Sales Gravy because 5 reviews cannot settle an argument with procurement is arriving at 8, so run your own references on both sides and do not present this as an evidence upgrade. The documented limits matter too. There is no open API to push Richardson content into a buyer's own LMS, which constrains any team that wanted to fold the curriculum into its own enablement stack. Methodology breadth after the mergers can confuse buyers about which program is the core offering, and three pillars means three ways to pick wrong. The high pricing tier places Richardson out of reach for most SMB buyers, and SMB owner-led teams are a named poor fit, as are SaaS-native organizations wanting a recurring-revenue-built methodology. Prospecting is not a named program on the documented list, so the discipline that brought you to Sales Gravy is not what you are buying.

What it is. FranklinCovey was formed in 1997 through the merger of Franklin Quest and the Covey Leadership Center. Founders Hyrum Smith and Stephen R. Covey are both deceased, and the firm operates as a NYSE-listed public company under the ticker FC. The Sales Performance practice is one of several lines of business alongside leadership development, productivity, customer loyalty, and culture-and-engagement work. Helping Clients Succeed structures the sales conversation around filling the pipeline, qualifying opportunities and closing the sale, and Strikingly Different Selling extends it with a positioning lens for sellers competing in undifferentiated categories. The commercial model is the All Access Pass subscription, which gives buyers the full content library including Sales Performance, 7 Habits and 4 Disciplines of Execution under a single contract, and few peers offer that breadth in one agreement. Programs run Helping Clients Succeed: Filling Your Pipeline, Qualifying Opportunities and Closing the Sale, plus Strikingly Different Selling and Strikingly Different Sales Leadership. The firm was a Training Industry Top 20 Sales Training honoree in 2025. Publicly named enterprise clients across the full services platform include Walmart, Marriott and Deloitte, though Sales Performance practice logos are not separately disclosed from the parent roster.

Choose it over Sales Gravy when. You want the sales training and the leadership development from one vendor, and this is the firm Sales Gravy names for that gap. Its profile records less integration with broader leadership content than FranklinCovey or Korn Ferry, and the All Access Pass is what that sentence is pointing at: sales managers can deploy 4 Disciplines of Execution alongside Helping Clients Succeed in the same engagement, and frontline sellers reach 7 Habits content through the same subscription. The curriculum also keeps the thing you came for. Helping Clients Succeed: Filling Your Pipeline is a prospecting and pipeline-build program, which makes this the only enterprise pick on the page with a documented prospecting curriculum rather than a qualification or messaging framework in its place, so a Fanatical Prospecting buyer is not abandoning the discipline to gain the breadth. Public-company financial stability and global delivery scale replace single-author dependency with an institution, and buyers already running 7 Habits or 4DX internally get particularly strong value from adding the sales curriculum to the same subscription.

Where it falls short. The rating is not what it looks like. The 4.6 across 18 G2 reviews spans all FranklinCovey programs including 7 Habits and leadership work, so the profile says to read it as a general FranklinCovey signal rather than a sales-training score, and a Gartner Peer Insights profile exists for the sales training practice but its specific aggregate was not displayed publicly in the May 2026 verification pass. That makes this a weaker evidence upgrade than the raw number suggests, and 18 reviews is a small sample in any case. Sales Performance is a smaller percentage of total FranklinCovey revenue than leadership development, and buyers focused exclusively on sales may find more specialist depth at Richardson or Force Management. Helping Clients Succeed is sometimes seen as lighter on complex enterprise qualification than MEDDIC-aligned providers, so an organization that needs qualification rigor should look at pick 6 instead. The enterprise pricing tier and the subscription model rule out SMB owner-led teams, which the profile names as a poor fit alongside buyers focused exclusively on sales performance with complex enterprise qualification needs. A founder with 8 sellers is buying a corporate L&D contract to get a prospecting course.